The Cairns region is a dream destination for travellers, boasting its tropical climate, stunning landscapes, and proximity to world-renowned attractions like the Great Barrier Reef and Daintree Rainforest. Short-term letting can be a fantastic way to earn income while offering visitors an unforgettable stay. However, there are important considerations to keep in mind to ensure a smooth, successful experience for both hosts and guests.
1. Local Rules and Regulations
Before listing your property, it’s crucial to understand the local laws governing short-term letting. The Cairns Regional Council may have specific zoning requirements, permits, or restrictions, especially in residential areas. Additionally, if your property is part of a strata or apartment complex, you’ll need to check the building’s by-laws.
At Tropical Stays Cairns, we can guide you through these regulations to help you navigate compliance seamlessly.
2. Understand Your Target Guests
Cairns attracts a diverse range of visitors—adventurers diving the reef, families exploring the rainforest, and business travellers attending conferences. Tailoring your property to meet their needs can make your listing stand out. Consider adding features like:
• Reliable Wi-Fi for remote workers or digital nomads.
• A family-friendly setup with extra bedding or high chairs.
• Local travel guides to help guests discover the area’s hidden gems.
3. Prepare for Cairns’ Tropical Climate
The Cairns climate is part of its charm, but it also comes with unique challenges. Here are some tips to ensure your property is ready:
• Cooling Solutions: Air conditioning, ceiling fans, and insect screens are must-haves for guest comfort.
• Weather Preparedness: November to April is cyclone season, so ensure your property is storm-ready. A basic emergency kit and clear communication with guests can go a long way.
4. Optimise for Seasonal Demand
Cairns experiences peak tourism seasons, especially during the dry winter months (June to August) and school holidays. By adjusting your pricing and marketing strategy during these times, you can maximise occupancy and income.
However, don’t underestimate the opportunities in the quieter wet season. Offering discounted rates and promoting indoor activities or scenic rainforest experiences can attract budget-conscious travellers.
5. Showcase the Tropical Lifestyle
Guests come to Cairns to experience the tropics, so make your property a reflection of the region’s natural beauty. Some ideas include:
• Outdoor spaces with shady seating or a pool.
• Tropical touches like beach towels, sunscreen, and local decor.
• Highlighting eco-friendly practices, such as providing reusable water bottles or reef-safe sunscreen, to appeal to environmentally conscious travellers.
6. Create a Memorable Experience
The difference between a good stay and a great stay lies in the details. Welcome your guests with a thoughtful touch, like a guidebook featuring local recommendations, a welcome basket of tropical fruits, or even a discount on a Great Barrier Reef tour.
At Tropical Stays Cairns, we specialise in helping you elevate your property to deliver exceptional guest experiences.
7. Manage Maintenance in a Tropical Climate
The tropics can be tough on properties, so regular upkeep is essential. Pest control, air conditioning servicing, and maintaining outdoor spaces are particularly important. A well-maintained property not only attracts great reviews but also protects your investment.
8. Stay on Top of Legal and Financial Responsibilities
Income from short-term letting must be declared for tax purposes, and there are often deductible expenses that can help minimise your liability. Make sure you’re aware of your obligations and maintain clear records.
Additionally, appropriate insurance coverage is essential to protect against property damage and liability.
Let Us Help You Get Started
Short-term letting in Cairns is a rewarding venture, offering both financial benefits and the opportunity to connect with travelers from around the world. At Tropical Stays Cairns, we’re here to make the process stress-free. From property preparation and guest communication to compliance and maintenance, we handle the details so you can focus on reaping the rewards.
Ready to turn your property into a tropical getaway? Contact us today to learn more about how we can help you succeed in short-term letting.
Experience hassle-free hosting with Tropical Stays Cairns—your local short-term letting experts.